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Mobile marketing is the new wave of marketing that allows businesses to access their potential consumers at almost any point in their day. Due to the accessibility allowed to consumers by mobile devices of all kinds, businesses can now capitalize on the digital age in a more direct way then ever before. Personalize your messages. Use the subscriber's name and make sure the platform you use can inset the person's inputted information into the message. Having personalized messages helps improve your relationship with your customers. You have only 160 char
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