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Promo music with iTunes Direct exposure is a marketing strategy that includes promoting music on the popular digital music platform, iTunes This can consist of getting a tune included on the iTunes homepage, being consisted of in curated playlists, or being highlighted in the "New Music" area. The objective of promotion music with iTunes Direct exposure is to increase the visibility and reach of an artist's music, eventually causing more streams, downloads, and general success. With countless users worldwide, iTunes is an effective platform for artists to showcas