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Why Are Online Mystery Boxes So Popular? Online mystery boxes are a popular way to introduce customers to new products. are filled with surprises that the customers aren't aware of until they open them. Influencers and streamers amplify this excitement-seeking element by unboxing videos on YouTube and TikTok. The value of mystery products typically exceeds the price they are purchased for. This creates an atmosphere of excitement and anticipation among customers. The mystery boxes can a
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