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How Brands Use Mystery Boxes to Increase Awareness and Sales Mystery boxes are a very popular feature in online games. They offer a chance to get rare items at a reduced price. They have been accused of encouraging wastefulness and consumerism. Create boxes themed around hobbies like golfing, hiking or cooking. You can include items that enthusiasts will love to have. You can also include items that are related to a TV or celebrity show. They are a great way to test new products Brands utilize mystery boxes as s
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