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Qualifications and certifications are available through online SEO boot camps and course platforms. Becoming an SEO consultant won’t always require professionals to have a specific degree. However, many experts in this field hold bachelor’s degrees in relevant topics. It’s common for an SEO consultant to have an educational background in business, IT, and marketing. On-site SEO refers to general best practices to keep in mind with any piece you write. Ideally, both of these elements will have keywords in them, since Google uses them to help understand