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This study analyzed the sensitivity between fund flow and fund performance with Korean funds, whether there would be a difference in the sensitivity between environmental, social and governance (ESG) funds and non-ESG funds, and whether there was a difference in sensitivity according to the type of past fund performance (positive and negative). The main results of the analysis are as follows. First, the analysis of the fund flow-performance correlation of Korean funds revealed that they had a negative (-) correlation and the ESG did not