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We are able to compare intensities across different sorts of stimuli, like in matching the brightness of visual stimuli of different hue, or the loudness of auditory stimuli of different spectral shapes. We can even match the brightness of a visual stimulus to the loudness of a tone, and vice versa. The term cross-dimensional matching is used to subsume these kinds of intra- and cross-modal tasks. The often replicated regression effect in cross-dimensional matching relates to the observation that the intensity of whatever stimulus is adj