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Why Mystery Boxes Are a Hot Trend in Online E-Commerce Mystery boxes are a growing trend in e-commerce that is capturing the attention of customers across the globe. These carefully planned boxes that contain surprise items are a hit on platforms like TikTok or YouTube where videos like the Royalty Family’s video have garnered more than 4.6 millions views. However the mystery box shopping experience has an issue: customers can be disappointed in the event that they receive a
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