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Why Mystery Boxes Are a Hot Trend in Online E-Commerce Mystery boxes are a burgeoning trend in e-commerce, capturing the interest of consumers all over the world. These carefully curated packages that contain surprise items are a hit on platforms such as TikTok or YouTube where videos such as The Royalty Family's video have received over 4.6 million views. The drawback to mystery box shopping is that consumers may be disappointed if they receive shoddy or unsatisfactory products. In these si
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