https://munkholm-grady.federat....edjournals.com/15-gi
Why Mystery Boxes Are a Hot Trend in Online E-Commerce Mystery boxes have become an important trend in the e-commerce industry, captivating the curiosity of consumers worldwide. These carefully planned boxes filled with surprises are popular on platforms such as TikTok or YouTube, where videos such as The Royalty Family's video have racked up over 4.6 millions views. However the mystery box shopping experience has a downside: buyers can be disappointed when they receive unsuitable or
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