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How Online Mystery Box Shopping Can Fuel Brand Loyalty Mystery box shopping appeals to the adrenaline-driven nature of consumers. The value of the products often surpasses the purchase price. This gives customers a unique experience. Influencers and streams amplify the phenomenon by creating unboxing video that drives clicks and engagement on sites like YouTube and TikTok. However, buyers must be aware of how odds work before they can make a sound decision. Plan Your Su
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