https://propellerads.com/blog/....adv-ad-network-vs-ad
In the world of digital marketing, the whole process of buying and selling web marketing has become increasingly automated, efficient, and data-driven. One of the key components facilitating this transformation is the . Ad exchanges play a pivotal role in programmatic advertising by connecting advertisers and publishers in real-time, making sure ads are displayed to the right users in the right time. This article gives an overview of what ad exchanges are, how they work, and why they're so important towards the m