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Any time you run a business, you need to market it and have a plan. Success in social media marketing campaigns means putting to use the many options available, which requires learning about what they are before deciding which options to use. Twitter is an excellent platform for social media marketing. When used correctly, Twitter is a great way to engage hundreds, or even thousands, of potential customers into reading your news updates and press releases. Spend a little time familiarizing yourself with hashtags, keywords, and o
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