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The average number of academic citations per article was 10.1 on Google Scholar and 6.0 on Web of Science. The average number of Twitter posts per article was 1.6. Conventional publications had markedly more citations than open access publications on Google Scholar and Web of Science. Open access publications had markedly more Twitter posts, but the effect size was small and unimportant. Academic citations were weakly correlated with social media posts. On average, orthopaedic publications accrue 7.4 citations per year on Google Scholar a
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