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to find the parameters to implement the right function.Susceptibility to social influence (SSI) has been reported as a key factor for social influence in online social networks (OSNs) such as Facebook, Instagram, and Twitter. In four online studies, we show that the personality trait of SSI, namely the susceptibility to normative influence (SNI), predicts the extent to which Facebook users comply with the behavior of others on Facebook (e.g., buying, voting, or visiting what other OSN users post). In Studies 1a and 1b, we find that S